Why Custom Fleece Wear is the Ultimate Branding Solution for Every Season?

When leaves start to change colors, and the wind gets cooler, it’s time to bring out the ultimate fleece wear. These soft, warm clothes provide comfort and coziness, making them ideal for those chilly evenings spent with friends or family.

Now, do you want to know the twist? Well, fleece can do more than just keep you cozy – it can also be an amazingly effective branding strategy for your business. For companies looking to boost brand awareness or promote their brand, custom Columbia fleece wear checks all the boxes. It will help you get your logo and message in front of people, acting as walking billboards for your brand.

In this post, we’ve covered all about why custom fleece wear is the ultimate branding and the different types of customized fleece items you can create. Read on to know…

How to Choose the Best Custom Fleece Wear?

With so many styles and options for customization, how do you determine what fleece products are right for your brand? Here are some tips:

• Consider your target demographic and brand image. Are you looking to outfit employees in company fleece? Appeal to young, active consumers? Choose fleece products aligned with who you want to reach.

• Look for quality materials. Custom fleece from reputable brands like Columbia and The North Face will hold logos nicely and last through years of wear.

• Select accessible sizing. Offer a range of sizes in unisex or men’s and women’s fits to suit more body types. Inclusive sizing promotes a positive brand image.

By carefully choosing Custom Carhartt Clothing and Apparel aligned with your goals and audience, you can create custom pieces that both effectively spread brand awareness and provide real utility and value.

 

Why Custom Fleece Wear is the Ultimate Branding Solution for Every Season?

Now that we’ve covered fleece selection tips, let’s explore all the reasons why custom fleece wear makes for such a stellar branding investment:

1. Visibility

This is a top-notch benefit of custom fleece wear. Custom Dickies Work Jackets, polo shirts, and backpacks are outerwear garments designed specifically to be seen. Your logo, slogan or brand name prominently displayed on fleece acts as a walking billboard for your company wherever recipients wear it.

This makes fleece a fantastic choice for:

• Trade show giveaways
• Corporate apparel
• Guerilla marketing campaigns
• Campus marketing
• Special events

2. Season less Appeal

Another major perk of fleece is its year-round versatility. While fleece peaks in popularity when the weather cools, it remains useful across all seasons:

• In winter, it provides a top warmth layer.
• In fall and spring, fleece makes a great light jacket.
• Even in summer, fleece vests, pullovers, and quarter zips work great over air conditioning.

This season less flexibility means your custom fleeces provide excellent brand exposure no matter when you distribute them. Recipients will appreciate and wear your branded fleeces more often than strictly seasonal custom pieces like sweaters or straw hats.

3. Comfort and Style

Modern fleece apparel features lightweight, breathable technical fabrics and flattering “athleisure” style cuts. This comfort and casual styling make fleece an item people love to wear regularly.
Since custom fleece gets worn frequently, your logo scores repeated brand impressions versus giveaway items relegated to the back of closets. Combine that with fleece’s inherent softness, and you have a custom product perfect for keeping your brand top-of-mind while keeping recipients comfortable.

4. Durability

Premium fleece made from quality materials like polyester microfleece or Polartec fleece stands up well to regular use and laundering. It’s significantly more durable than other giveaway options like cheap custom t-shirts prone to shrinking, cracking and fading.
Sturdy fleece means your logo and branding stay clearly visible for years rather than deteriorating after a couple washes. This extended lifespan translates to more long-term brand exposure compared to custom items with shorter usable lives.

5. Texture

Here’s a cool fact about fleece – its soft, plushy texture makes it ideal for bold branding applications like embroidery and high-density heat transfers that aren’t suitable on all fabrics. Fleece’s ability to neatly hold and highlight embellishments gives you more creative options to make your custom pieces stand out.

Consider embellishments like:

• Multi-color embroidery for dimensional logos.
• Photorealistic dye sublimation prints.
• Distressed prints for vintage flair.
• Flocking for soft-touch textures.

Different Types of Custom Clothing & Apparel for Brands

• Jackets: Lightweight, packable jackets like custom Dickies Work Jackets or custom Columbia Mens Jackets work year-round for layering.

• Backpacks: Custom bags like Custom Under Armour Backpacks make hauling heavier books, gear, and goods comfortable and convenient.

• Blankets: High-quality fleece blankets are great for layering in mild weather. Choose bold colors to really make logos stand out.

• Polo Shirts: Polo shirts are ideal for almost any brand or company. People love to wear these shirts.

This wide range of custom wear options makes it easy to find selections. Get creative with cuts, colors and embellishments to develop branded fleeces with real personality.

Bottom Line

With countless styles and the option to customize using embroidery more on jackets is better way of customization than printing, because it will last longer on fleece wear. The many benefits of fleece – from its four-season comfort to prominent logo visibility to crowd-pleasing casual styling – all combine to make custom fleece an unbeatable branding investment.

To get the best Custom Columbia Fleece Wear online, get in touch with AllStar Logo now. Browse our extensive collection and get the best products for your corporate events, trade shows, or special business occasions.